Wednesday, March 27, 2013

Increase Sales Via Kindle Free Promotion

In January, I decided to try Kindle's Free Promotion after reading a post from Tristan King.  Below is my experience.

The first day that I made my book free for 24 hours, I didn't advertise it on any sites.  Actually, I didn't know of any sites that advertised Kindle free books.  Turns out there are lots of sites but I will get to that later.

Prior to the promotion I was only selling a few books per week, mostly on the week days.  So I decided to do the promotion on a Sunday.  Low and behold, I had over 300 downloads that day.  Tristan was right.  My downloads increased over 600% in one day.  Unfortunately, I didn't see an increase in sales after the promotion.  Sales were still a few per week.

Next I saw a post on Marketing Easy Street.  I decided to try the free promotion again and I listed my promotion on the sites listed in the article.  Bingo!

The first hour of the promotion I had passed the number of downloads that I got in one day before.  By the afternoon, my downloads were in the thousands and by evening, my book had reached No. 1 in Free Teen Science Fiction and No. 2 in Free Teen Paranormal.  WooHoo!

In addition, after the free promotion was over my paid sales increased.

I am no longer in Kindle Select because I want my book to be available in all formats.  However, I do agree that it is a great way to launch a book.

I would love to hear your experiences in the comments.


  1. glad to hear you are getting your book out there!

  2. What's the latest on book 2?

  3. Book Two will be out in June! Watch for the promotion to come out soon.


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